My interests in studying Business derive from my Fathers accomplishments in the world of Business and my intentions, in completing this course, is to become successful in a field which I am interested and love. I feel that in todays society it is very important to have knowledge and an appetite for learning which is why I would like to study at a university which has standards exceeding many others in the UK. It is obvious in Business today that there is not just the need to keep financial accounts in order but also the need for a deviceful and productive mind to come up with innovative ideas and implement them to an elite standard. As a student at the university I can see myself developing the skills I have perviously acquired to make myself stand out and become notable in the realm of Business. "You can have brilliant ideas , but if you can't get then across, your ideas won't get you anywhere" I have been inspired by this quote said by Lee Iacocca, a huge name in the motoring world and former CEO of Chrysler. I am currently studying Business Management, Administration, Modern Studies and Human Biology higher level at Cults Academy and plan to continue these studies before moving onto university and acquiring the essential expertise requires to become triumphant on Business.